Design and Styling
Understanding the brief for this project challenged our stylists. How to interpret ideas considering key phrases by the client. “Designed to meet the contemporary aspirations and demands of modern day life, Traditional design. Timeless appeal. The perfect, iconic focal point for any bathroom. Luxurious 21st Century living behind 19th Century façades”.
And the importance of key product attributes such as iconic, timeless and aspirational. All with a touch of contemporary luxury and a little loft living!
The Cyan stylists researched the initial look and feel – creating detailed style boards and design proposals for the clients approval. The designs were developed to present the ceramic sink products in contemporary settings that reflected the key points.
Individual product elements, props, walls and floors were created by referencing the product designs and specifications, using CGI wire frames and modelling followed by some post production on the renders.
The resulting images are photo realistic interpretations of the actual products that are visually and technically correct. Complemented by the imaginative sets, the project was a complete success.